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Design Vs. Functionality
Author: Hannah BarnardIn the war of design versus functionality, which side is best?
Since the beginning or the internet era, designers have always had to choose functionality or design. But with new graphic technologies and more advanced coding coming to light, some designers are realizing that it isn't a debate at all. Design, as a matter of fact, should complement functionality, not contrast it.
Let's envision a worthy website and review how design and functionality commend each other. When you click on the link, the page loads fast (functionality). The title at the top of the page shows you where you are (functionality). After the page has loaded, the first thing you see is the colors of the page (design). They work together, directing the eye to the most necessary pieces of content (design). The second thing you notice is the menu bar. The design lets the menu bar stand out; it is easy to find (design). The menu is each to read and the titles of the links don't leave you guessing which page they lead to (functionality). The page itself is divided up into sections, making the content easy to distinguish, read, and understand (design).
Through this example, we can see how both design and functionality work together to create an effective site.
Design
Design is creditworthy for keeping the viewer's attention. Studies display that a web page has just 3 seconds to make an impression before the user viewer decides to stay or leave, and a page has only 12 seconds to meet the viewer's needs before they find somebody else to assist them. The design is what catches the viewer's eye and keeps them interested. A worthy design also sends a message to the viewer regarding the company's personality, quality, and the way they do business.
Functionality
Functionality, on the other hand, is creditworthy for keeping the viewer. If a website is easy to navigate and the viewer can find the information they are looking for easily, the viewer is likely visit the site often and experience all that the website has to offer. Functionality is a worthy gauge at seeing how effective the company is at communicating their ideas to their clients or customers in face-to-face situations.
Both parts play an necessary role, but if both are not used effectively, the website is useless. If a viewer does not find the website visually appealing or it "hurts their eyes", they may not stay on the website long enough to see how easy it is to navigate. In the same aspect, somebody may like the looks of the website, but will not spend their time figuring out how to find the hidden information they need.
Article written by Hannah Barnard of Web Depiction. Visit Web Depiction for affordable website design from professionals.
Article Source: http://www.articlesbase.com/programming-articles/design-vs-functionality-75117.html
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Keywords:
design functionality website page viewer find easy
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