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10 Things the Work at Home Online Business Owner can Do to Improve Rankings
Search
engine theory is worthy but most Web Masters Say Show me the Results.
These 10 easy to follow tips are sure to boost your Page rankings for a
Targeted Keyword or Phrase.
Step 1 Use Keywords or keyword Phrases in the Title /Title Block
If This were a Web Page The Text between the title and /Title headings
would be
10 Things the Work at Home Online Business Owner can Do to Improve
their Search Engine Rankings.
href="http://ewguru.com/kw-suggestion">http://ewguru.com/kw-suggestion
Step 2 Use H1 and H2 tags with Your Keywords and keyword Phrases
Now
Place Your Title at the very Top of your Page between H1 and /h1 Tags.
With very few exceptions your Page Title in the Header Tag should be
identical to your Title Meta-Tag. Where it makes sense you should place
your Keyword or Keyword Phrases in h1,h2 and h3 blocks throughout your
web Page as Sub Headings
Step 3 Concentrate on 1 Keyword or keyword Phrase Per Page.
It is best to pick one keyword or Phrase per page and concentrate on
it. You should target a Keyword Density of about 3%.
href="http://www.organicseo.org/Choosing_Your_Target_keywords">http://www.organicseo.org/Choosing_Your_Target_keywords
Step 4 Have some Meaningful Content about your Keyword or Keyword
Phrase
You
need to have meaningful content Search engines are getting much smarter
about Robotic Page Writers. One rule of thumb is don't place anything
on your web Page you Don't want to read Yourself. The Ideal Web Page is
a "Perfect Balance" between Human Readability and Search Engine
Friendly KeyWord Rich.
Step 5 Have some Meaningful Links Related to Your Keyword or Keyword
Phrase
Use
Links either to rela6ted Content in your own web Pages or to External
Pages. If you do link to an External Page Send the Web Master of that
Page a Note telling him that you linked to him and asking for a Link
Back See Step 9. Make sure to use your Keyword or Phrase in these Links
Step 6 Place Your Keyword or Keyword Phrase in Bold
As
you use your Keyword or Phrase in your Web Page do something to make it
stand out, Bold the Font or Make the Font Bigger. The Search Engines
Love This
Step 7 Use the Description Meta-Tag
This
is the actual Description the Search engines use when they display
Results. This description should accurately match your web page. If at
all possible find 2 or 3 sentences at the top of the web page that
describe it well and place them in this Tag. If Not you may want to
create a Lead Paragraph for your web page and Description
Step 8 Create A Google Sitemap
Here is an Excellent article on how to create a Google Site Map
Step 9 Use a Robots.txt File
Here is an Excellent Article on a Robots.txt File
href="http://www.searchengineworld.com/robots/robots_tutorial.htm">http://www.searchengineworld.com/robots/robots_tutorial.htm
Here is a Tool that Validates your Robots.txt File
http://www.searchengineworld.com/cgi-bin/robotcheck.cgi
Step 10 Get Some Link Partners
href="http://www.createafreewebsite.net/finding-link-partners.html">http://www.createafreewebsite.net/finding-link-partners.html
Bonus Step 11
Create
a Blog entry about your Web Page (don't forget the link) and use
Pingomatic to notify the Blog Search tools that you updated your Blog
Once
you have applied the above 11 steps to your web page be sure and test
it. Do a search on your Keyword Phrase in and out of quotes and note
your Position. Repeat this test once or twice a week and note your
results.
About the Author:
Mike Makler has been Marketing Online Since 2001, When he built his
first Sales organization of over 100,000 Members.
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http://weeklytipsandtricks.blogspot.com
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Copyright 2005-2006 Mike Makler The Coolest Guy in The Universe
[You have permission to publish this article electronically
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